Digital Marketing History: Tracing the Digital Revolution
The history of digital marketing is deeply intertwined with the growth of the internet and technological advances. Starting from the 1990s, when businesses first experimented with email campaigns and early web ads, the digital marketing journey has been rapid and transformative. The dot-com boom played a significant role in pushing brands online, while the launch of Google changed everything with targeted search ads. As digital tools became more sophisticated, marketers began leveraging SEO, email automation, and analytics. Social media exploded in the 2000s, leading to more interactive and engaging campaigns.
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