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Hence, technical SEO audit service is essential in enhancing and sustaining an organization’s online visibility. It entails the enhancement of various elements of a websites such as speed, mobile friendliness and security so as to favor crawling and indexing by search engines. Such matters as slow loading of the pages, or editing of links and the presence of any security vulnerabilities are highlighted, thus improving on the site’s performance and usability. They include the speed index, mobile ready test, crawl errors, HTTPS, duplicate content detection, and rich snippets testing. Auditing is critical and the need to make changes constantly to remain relevant in the dynamic business environment.